Introducing: ITS Arena

Where Deployment Meets Dialogue.

A dynamic space spotlighting deploy-able solutions and real-world mobility projects. Join face-to-face conversations with industry leaders and city pioneers as they share insights, challenges, and lessons from implementation.

Interactive, accessible, and focused on action—this is where deployment takes the floor.

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The Programme
Asfinag
LIVE & AWARE: Harmonizing Safety Info for Smarter Roads.
National Road Operators (NRAs) are undergoing digital transformation to deliver real benefits to road users. A key step is integrating data from vehicle software and driver smartphone use into the NRA ecosystem. With middleware like C-ITS, the Data-For-Road-Safety platform, and apps like WAZE now available, we can access this data. The next step is to evaluate its value and build a business case for using it in services that improve customer outcomes.
Monday
19 May
9:30
→ 9:50
Nordic+
Nordic+ Response to automation. From pilots to practical deployments.
Nordic+ unites public and private actors across the Nordic and Baltic regions to explore how automation can make land and sea transport more efficient, safe, and accessible. This session focuses on the shift from testing to real-world deployment of automated mobility. We showcase cross-border collaboration, regulatory alignment, and automation’s role in building resilient, secure transport systems. Discover how Nordic+ initiatives turn innovation into tangible societal benefits.
Monday
19 May
10:00
→ 10:45

CTAG
Move & Connect: Enabling Smart Last-Mile Mobility for Liveable Cities.

This session explores cutting-edge Connected, Cooperative, and Automated Mobility (CCAM) solutions for urban areas, focusing on autonomous last-mile shuttles. As cities expand, last-mile transport is key to meeting evolving mobility needs. Using a real-world shuttle case, we’ll examine how these vehicles boost accessibility, cut congestion and emissions, and link major transit hubs to final destinations. We'll also look at future services, from on-demand rides to integrated public mobility systems.
Monday
19 May
11:00
→ 11:45
EIT
Urban
Mobility
Clean, Resilient, and Connected Mobility – Overcoming Challenges Through Collaboration.
As cities grow and mobility demands change, sustainable, resilient, and connected transport is essential. The theme "Clean, Resilient, and Connected Mobility" explores how public-private collaboration can drive EU progress while balancing sustainability and competitiveness. This session tackles key challenges: slow regulation, inclusive design, evolving business models, and the role of data, testing, and procurement in building adaptable, accessible, and future-ready transport systems.
Monday
19 May
12:00
→ 12:45
Amazon
Robotics
The Future of European Transport: Balancing Sustainability, Safety & Innovation.
Block 1: Sustainable Transport – Challenges in Decarbonization Why isn’t transport electrification progressing more quickly? Europe is committed to decarbonizing transport, but progress remains uneven. Topics: Charging infrastructure: challenges and regulatory solutions. Revisions to regulations on carrier licenses and criteria for vehicle weight and dimension. Weight limits for last-mile delivery vans. Successful public-private initiatives.

Block 2: Safe Transport Through Technology How can we ensure that monitoring technology in transport guarantees safety without compromising privacy? Topics: Digitalization and artificial intelligence for safe transport. Public-private collaboration for safer and more sustainable mobility. Success stories in the implementation of safe and privacy-conscious technology.
Monday
19 May
13:00
→ 13:45
PNO
INNOVATION
Shaping the Future of European Mobility: Driving Innovation Through Strategic ITS Funding.
This session explores the EU’s upcoming priorities for ITS R&D&I and how to align innovation stages with the right funding tools. From early concepts to market-ready solutions, learn how Horizon Europe, CEF, Interreg, and others can fuel your journey. Discover how TRL-based strategies, funding synergies, and real-world examples can guide you from pilot to scale, helping deliver smarter, connected, and climate-neutral mobility across Europe.







Monday
19 May
14:00
→ 14:30

EasyPark
EasyPark and Flowbird: Towards Unified and Digital Urban Mobility.
EasyPark Group and Flowbird join forces to provide digital solutions that address the evolving needs of urban mobility. As city populations grow and user demands change, quick access to public and private mobility services is essential. However, the fragmentation of service channels complicates data monitoring and analysis. This collaboration develops a unified platform, based on market standards, for managing mobility rules and analyzing data from various services and sales channels efficiently.
Monday
19 May
14:40
→ 15:10
Qualcomm
Connected Beyond Roads: Satellite Tech Enabling Resilient Mobility.
This session explores how satellite communications, especially NB NTN, are transforming connected transport by enhancing coverage, reliability, and safety in remote areas. Real-world use cases will show integration with telematics, emergency services, asset tracking, and vehicle management. Learn how cross-industry innovation is advancing satellite-based mobility solutions for a more connected and resilient transport ecosystem.
Tuesday
20 May
10:30
→ 11:15
Mercedes-Benz
Data Driven: Unpacking the Real Impact of Vehicle Data.
This session will explore whether vehicle data lives up to the hype. After an introductory presentation on "Vehicle Data – Expectations vs. Reality," experts from business, government, and automotive sectors will discuss the opportunities and challenges in leveraging vehicle data. Topics will cover technical, regulatory, and societal barriers, as well as collaborative strategies to unlock value from vehicle data.

Tuesday
20 May
11:30
→ 12:15
ITS Spain
ITS projects of special
interest in Spain.
ITS Projects of Special Interest in Spain: - Interoperability between the 9 authorities and more than 50 transport operators in Andalusia.




Latest generation ITS tools for Interurban Traffic management.
Tuesday
20 May
12:30
→ 13:15
Google
Maps
Geo for Cities: Building Smart, Sustainable, Safe Urban Futures Together.
Discover how Google’s "Geo for Cities" is dedicated to the well-being of urban environments, aligning our goals with those of cities worldwide to foster cleaner and more livable spaces. Learn how municipalities actively contribute to curating the Waze and Google Maps ecosystem, and in return, gain invaluable insights (via Waze for Cities & Google environmental insights explorer) to optimize traffic for a more resilient flow, enhance safety, and make informed planning decisions for a future with improved and connected mobility.
Tuesday
20 May
13:30
→ 14:15
Mastercard

Sustainable Urban Mobility: Partnerships Enabling Innovative Solutions.
How is Mastercard enabling seamless, sustainable urban mobility across the globe? This session features an inspiring presentation and panel discussion with pioneering companies from the award-winning Mastercard Start Path Program. Discover how powerful partnerships and next-generation innovation are shaping the future of city transport—delivering smarter, greener, and more inclusive mobility solutions.

Tuesday
20 May
14:30
→ 15:15
ASELSAN
Advancing Safety and Efficiency in Road & Rail Mobility.

This session explores real-world applications of high-speed Weigh-in-Motion (WIM) technology for real-time vehicle weight monitoring, and single gantry Electronic Toll Collection systems that reduce congestion and costs. It also covers modern railway signaling and Train Control & Management Systems (TCMS) enhancing safety and interoperability. Learn from real cases and discover how these innovations build scalable, resilient, and sustainable transport ecosystems.

Tuesday
20 May
15:30
→ 16:15
IDI
Platform
intAIRgrated
mobility 2025.
This showcase event will present state-of-the art commercial and deployment solutions by world-leading companies operating in the sectors of urban and metropolitan mobility with focus on traffic management and technology development for ground and air vehicles. The latter as part of the emerging sector of innovative air mobility.
Tuesday
20 May
16:30
→ 18:00
City
Of Seville

Disruptive technology in smart mobility.

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Wednesday
21 May
10:30
→ 11:15
AUSSA
AUSSA & Apparkya: Pioneering Smart Urban Mobility Solutions.
Apparkya’s AI system GESPARK predicts real-time parking availability using data from traffic controllers, parcometer transactions, and anonymized user location data. After preprocessing, a neural network and decision tree model analyze patterns to deliver live forecasts with 98% accuracy. Updated every 30 minutes, results are output in JSON for the Apparkya app, where users see a simple traffic-light map indicating availability.
Wednesday
21 May
11:30
→ 12:15
DGT
Enhancing Traffic management and safety. Flagship projects in Spanish roads.
The Directorate General for Traffic is deploying flagship projects in which technologies are being used to improve efficiency and enhance security on the roads. The session will cover insights of these projects.




Wednesday
21th May
12:30
→ 13:15
ERTICO - ITS Europe
Clean and Green and Sustainable Urban Mobility for the Cities of Tomorrow.
This ITS Arena session gathers trailblazers leading the shift to sustainable, people-focused mobility. From zero-emission transport and micromobility to smart traffic systems and citizen-led innovation, panelists will showcase high-impact solutions reshaping urban movement. Each will present their top innovation, followed by focused discussion on scaling strategies for Pan-European deployment.

Wednesday
21th May
13:30
→ 14:15
European
Commission
Empowering Multimodal Mobility Data in Europe: The Role of NAPCORE.
This event showcases how NAPCORE has supported Member States in increasing multimodal data availability through National Access Points. It highlights the practical deployment and impact of these efforts while raising awareness of NAPCORE’s work in multimodal mobility. The session will also focus on stakeholder engagement and future topics, reinforcing the importance of collaboration in building a more integrated, data-driven European mobility ecosystem.
Wednesday
21 May
14:30
→ 15:15
Napcore
Napcore Insight: Unlocking the Future of European Mobility Data.

In this session, discover the latest achievements and future direction of NAPCORE, Europe’s largest mobility data project. Active since 2021, NAPCORE strengthens National Access Points across borders, domains, and transport modes. Learn why its progress matters, how it supports data-driven mobility, and what’s next for this key pan-European initiative shaping the future of multimodal transport.

Wednesday
21 May
15:30
→ 16:15
Discover ITS Arena

A new initiative of this year’s Congress, the ITS Arena makes its debut as a high-profile platform for cross-sector dialogue and a dedicated space for showcasing deployable ITS solutions. Meet the major industry players shaping the future of transport, and see firsthand how innovation moves from concept to deployment. 

Included in the Visitor Pass

Leading Mobility Companies are going to be there.
Will you?

International Demography of
Congress Attendees

Illustration of world map with anticipated participant numbers for ITS World Congress Dubai

Learn more about exhibition opportunities

Watch this video to uncover in-depth knowledge and insights on the exhibitor experience, complemented by an interactive and thought-provoking Q&A session.

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More Info
For more information please contact our team.

Commercial Partnership & Exhibition Opportunities

eucongress[at]mail.ertico.com

+32 2 400 07 27

Exhibition & Partnership Logistic Management

ITSEuropeanCongress[at]mailcongress.ertico.com

ITSWC Dubai Webinar 1:
Decarbonising Urban Mobility

Join us for our webinar on Decarbonising Urban Mobility on Wednesday 27 March, 14:00-15:00 CET, bringing together industry representatives, policymakers and public authorities driving implementation.